The Beginner's Guide to Recruitment Marketing Attribution

Job seeker behavior can be difficult to track because the typical candidate journey today crosses multiple job boards, aggregators and review sites on the way to each application.

With so many job ads living in so many different places, how could you possibly understand which job ad or which employment website ultimately led to an application?

This is where attribution comes into play.


Guide to Recruitment Marketing Attribution Image


Complete the form on this page to download this free eBook to get all the information you need to get access to:

  • An Introduction to Recruitment Attribution
  • The Most Common Recruitment Attribution Models
  • The Importance of Recruitment Attribution